Our Story

Built by a Parent,
for Parents.

ElevatePlay AI started with a simple frustration — finding the right youth sports program for your child shouldn't take hours of Googling, calling dead numbers, and reading outdated websites. We built the tool we wish we had.

Sports covered

Beta market

2026

Founded

Powered

The Origin

Why We Built ElevatePlay AI

It started the way most good ideas do — with a problem that felt too small for anyone to have solved, yet kept coming up time and time again.

Every fall and spring, parents across San Diego spend hours trying to answer the same question: what's the right sports program for my kid? They search Google and get a list of links from 2019. They click through to club websites that haven't been updated in two years. They post in Facebook groups and get 40 conflicting opinions. They call phone numbers that go to voicemail.

Meanwhile, hundreds of great programs exist — AYSO regions, travel soccer clubs, AAU basketball leagues, swim academies, tennis camps — and most parents never discover the ones that would actually be the best fit for their child's age, skill level, and schedule.

"Finding the right program for your child shouldn't require three hours of research. We built ElevatePlay AI so parents can get the answer they need in two minutes."

We built ElevatePlay AI to solve this. Using the latest AI technology from Anthropic, our platform searches the web in real time, evaluates programs by quality, fit, and relevance, and returns a ranked list personalized to your specific child. Not a generic directory — an intelligent recommendation engine built for parents.

We launched in San Diego County first because it's our home, because we know the sports landscape here, and because we wanted to build something we could stand behind with local knowledge before expanding nationwide.

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Our Mission

To help every parent find the right youth sports program for their child — quickly, accurately, and without the frustration of hours spent searching.

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Our Vision

A world where every child is matched with a sports program that fits their passion, skill level, and schedule — regardless of how much time or research their parents have.

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Our Approach

Real-time AI search. Personalized ranking. Radical simplicity. We believe finding a youth sports program should take two minutes, not two hours.

What We Believe

Our Values

Parents deserve better tools

The experience of searching for youth sports programs hasn't meaningfully improved in 20 years. We're changing that with AI that actually works for families.

Accuracy over volume

We'd rather show you 8 truly great matches than 50 mediocre ones. Quality of recommendation always wins over quantity of results.

Radical transparency

One price. No hidden fees. No subscriptions. We tell you exactly what you get, what it costs, and what our limitations are. Every time.

Local first, then national

Great products get built by deeply understanding one market before scaling to many. San Diego is our proving ground. We're doing this right.

Every child deserves to play

Sports change kids' lives. We're committed to making program discovery accessible to every family — not just those with time or connections to figure it out.

Earn trust, don't assume it

24-hour money-back guarantee. Verified program badges. Real parent reviews. We put our money behind our claims because we believe in what we've built.

Why San Diego

Beta Launch City

San Diego isn't just where we're from — it's one of the best cities in the country for youth sports. With year-round sunshine, a massive population of young families, and one of the highest concentrations of youth sports programs per capita in the US, it's the ideal proving ground for ElevatePlay AI.

We know this city's sports landscape well. We know the difference between ECNL and AYSO, between USTA developmental programs and private tennis academies, between recreational swim clubs and USAS competitive teams. That local knowledge makes our AI results better for San Diego families.

Once we've validated that parents love the experience here, we'll expand. Los Angeles and Orange County are next. Then the rest of California. Then the nation.

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Year-round sports. San Diego's climate means every sport runs year-round — more programs, more options, more complexity to navigate.

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3.3 million residents. San Diego County is home to hundreds of thousands of families with school-age children.

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World-class programs. From ECNL soccer to Olympic-track swimming, San Diego has elite programs across every sport.

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Our home base. We're building this locally, with local knowledge, for local families first.

Where We're Headed

Our Roadmap

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Phase 1 — Complete

Build & Launch San Diego Beta

Build the core AI search product, validate result quality across all 16 sports, launch publicly in San Diego County.

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Phase 2 — Now

Validate & Refine

Collect real parent feedback, improve result accuracy, add features based on usage, and build toward a sustainable business with Stripe payments.

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Phase 3 — Q3 2026

Expand to Los Angeles & Orange County

Launch in the two largest adjacent markets with a proven product and warm waitlist audience already waiting.

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Phase 4 — 2027

Nationwide Expansion

Roll out to the top 25 US metros, add program listing fees and featured placements, and build toward becoming the definitive platform for youth sports discovery in America.

Be Part of
Something New.

We're just getting started. Try ElevatePlay AI today and help us shape the future of youth sports discovery.

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Built by a Parent,for Parents.